Big brand names. The looks. The fashion. The style. All these add up to our place in modern day society. Brand labels; they’ll always be there with their teasing looks. From clothes to shoes and perfume to drink, everything has a brand label. From the early days of fashion we have thrived to be looking our best at all times. Wherever we go these days we’re bound to see some fancy title such as Nike or Adidas. But do we really need them? If yes, why? It seems to be that these days’ people from the lower hierarchy of our society have at least one outfit with a fancy name!
If you were to walk into a school today for example, anywhere in the UK you would see that all students wear a uniform. There are quite a number of advantages of wearing a school uniform, it can mean less hassle in the morning when trying to decide what to wear. It can also mean less jealousy and animosity when it comes to designer brands! On the other side there is also quite a number of disadvantages such as uniforms being dull and lifeless. The main colour for uniform is blue. Uniforms can be very dear.
For a designer label on a blazer, people can pay up to and over �100! At the minute the biggest retailer of blazer is Marks ; Spencer, their dearest blazer being around �50.00. For a designer blazer or jacket, Gucci charge around a minimum of �600. Here we can see the huge price gap and how big designer labels really are. In the USA there is hardly such a thing as uniforms except for the odd food outlet or supermarket. Students just wear their normal clothes everyday and judging from their reactions to each other in films etc, they don’t seem to bother about what they wear at all.
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I think uniforms were a good as they can stop bulling quite a lot. If over here in the UK the government decided to scrap uniforms, poor people would be in serious bother with their peers, as the bullying would kick straight into action. I wouldn’t think too many students would go out and by a designer uniform costing over �1000!
The big brand label is very important in society these days. Some of the top sportswear brands include Nike, Adidas and Fila. Some of the cheaper brands would include Hi-Tech and active and some other Primark branded outfits! Some clothes with the Adidas or Nike label can cost up to �100 and the Fila brand is also augmenting its prices! The dearest item I have ever bought was a pair of Pod shoes; they cost me �85.00 when I bought them in 2nd year.
But these brands are hardly anything compared to some of the top designer labels such as Gucci, Armani and Dolce ; Gabbana. Some of the items with this brand name can cost up to �10 000 and over, especially footwear. Harrods in London provide a huge market for all these big names to market and sell their products.
The expense of keeping up with fashion is absolutely huge. You’d need to be very rich to keep in style. It isn’t so bad staying in fashion with the normal sportswear but it’ll still leave a huge dent in your pocket!
Overall, the designer labels are far more recognized and noticed in society. But I think this will change soon as the price of sportswear is gradually increasing.
It is very hard for people who don’t have the money to stay in fashion so its either to stay in fashion or stay well clear of it. But there is a downfall to staying out of it and this will soon be noticed when the name calling and verbal abuse begins!
I think that these days fashion is very important and we have become so used to it and addicted to it. It’s also a sad fact that we’ll always judge a person by what they wear and not what they really are! The world will never be able to go out of fashion. Could you imagine the entire world going out of fashion and everyone ending up having to wear a uniform 24-7?
It would be hard to imagine the world without the big names and prices because it gives us a medium to work around whenever we go shopping. I think it is very important for big brand names to be part of society and without them what would this world be like…?
