Azerbaijan, as a state situated in the Caucasus has a really advantageous location for touristry, but touristry is non a taking sector in Azerbaijan. The most of import industry here is oil sector as Azerbaijan has really rich oil militias and economic system depends and develops on the oil industry. Over 90 % of one-year income comes from our oil industry and the difference between oil industry and the others is immense. So that ‘s why Azerbaijani authorities wants to cover this difference and the best manner is to better touristry sector because we have the potency. Even in the universe touristry is the 2nd biggest industry after the oil sector.
Most of the tourers coming to Azerbaijan are concern travellers and the ground is oil industry once more. That is why the hotels are largely specialized in concern touristry. There are some hotels that I would wish to advert: The Landmark Hotel, Hyatt, Ramada Baku, Radisson SAS and Park Inn. As a best pattern in sustainable cordial reception experience I would wish talk about Hyatt. In comparing with above mentioned hotels, Hyatt Hotels Baku has a existent professional background and comfortable experience in cordial reception industry.
Contribution to the Body of Knowledge
State of the Art
While working on this subject I am traveling to happen replies to the undermentioned inquiries:
What is the current state of affairs in cordial reception industry?
What are the barriers for sustainability of hotels?
Which are the ways of interrupting the barriers of hotel ‘s sustainability?
What are the recommendations and suggestions for sustainability?
This thesis will be done by hermeneutical sort of research as I am traveling to seek bing literature, statistical studies, articles, etc. While reexamining these stuffs I will analyse and garner all necessary information and give a concluding study on sustainability of hotels.
In order to acquire intended information about the hotel I have contacted the gross revenues & A ; selling director of Hyatt Baku Mrs. Bahar Dadashova. So far we had merely one conference call to inform her about my purpose, nevertheless in the tally of the thesis we will maintain in touch.
This chapter gives an overview of the different definitions of sustainable touristry. On the other manus, some surveies done refering sorts of sustainable touristry itself. So far, these definitions give an thought about sustainable touristry and its chief factors.
Sustainable touristry development is defined by the Word Tourism Organisation ( WTO ) , as a development that “ meets the demands of present tourers and host parts while protecting and heightening chance for the hereafter. It is envisaged as taking to direction of all resources in such a manner that economic, societal, and aesthetic demands can be fulfilled while keeping cultural unity, indispensable ecological procedures, and biological diverseness, and life support systems ” ( World Tourism Organisation ( WTO ) , 2003 ) . Based on the Rio Declaration on Environment and Development, 12 steering rules of sustainable touristry are set in the Agenda 21 for the travel and touristry industry ( United Nations Environment Program ( UNEP ) , 2002 ) . In the touristry context, sustainable touristry is frequently associated with nature orientated touristry or eco-tourism ( Eagles et al. , 2002 ) and has become cardinal in the argument on environmentally incorporate touristry development ( Gossling et al. , 2002 ) .
Sustainable Tourism in Azerbaijan
Best Sustainable Hotels
Hyatt Hotels Corporations well-established repute as an industry pioneer provides a wealth of inspiration as the company looks frontward to its following epoch of originative cordial reception. Known around the universe for its trade names – Hyatt Regency, Grand Hyatt, Park Hyatt, Hyatt Place, Hyatt Summerfield Suites and Andaz – the full aggregation of Hyatt hotels and resorts weaves together reliable service with taking engineering to offer its invitees alone eating houses, luxury adjustments and typical watering place. With its new enterprises and design elements go oning to germinate, the following half-century of Hyatt invention will go on to supply its invitees a universe of uncommon travel experiences.
Hyatt Hotels & A ; Resorts opened its first belongings, a little motor hotel at the Los Angeles International Airport, in 1957 and its portfolio rapidly grew to include several other modest hotels along the West Coast and in Chicago over the following 10 old ages. In 1967, Hyatt opened its first major John Portman designed hotel, Hyatt Regency Atlanta, in Georgia, which featured a space-age design with a dramatic, 21-story atrium anteroom. The radical architecture spawned tonss of atrium anterooms around the universe, efficaciously altering the class of the housing industry and reshaping the Hyatt trade name as an advanced and important planetary cordial reception leader.
By 1969, 13 Hyatt hotels were in operation throughout the United States. That same twelvemonth, the company launched Hyatt Regency Hong Kong, set uping Hyatt International Corporation. Over the following 10 old ages, the company ‘s portfolio of hotels began to spread out and diversify quickly, and in 1980 the company introduced the Grand Hyatt and Park Hyatt trade names, and besides solidified its entry into the luxury resort market with the gap of Hyatt Regency Maui Resort & A ; Spa in Hawaii.
Today, Hyatt successfully distinguishes itself within the competitory cordial reception market place with six different trade names, each designed to present experiences attuned to the life styles, attitudes, values, and aspirations of the invitees for whom it is designed. The 2007-launched Andaz trade name is edification made simple delivered with a echt heat ; Hyatt Regency enables productiveness and revival within a antiphonal, convenient and modern-day environment ; Park Hyatt, a discreet and refined aggregation located in stylish metropoliss around the universe, epitomizes modern luxury ; Grand Hyatt belongingss are some of the most architecturally dramatic hotels in the universe, offering arresting design and a myriad of advanced nutrient and drink constructs ; Hyatt Place is designed for the 24/7 life style of today ‘s multi-tasking concern traveller, and Hyatt Summerfield Suites, a reinvention of the all-suites, extended-stay hotel, features timely comfortss and inviting, residential design.
As a incorporate portfolio, Hyatt ‘s belongingss portion nucleus values across the Hyatt trade name: exceeding invitee service, upscale comfortss, popular nutrient and drink plans, and advanced inside designs that incorporate local art and manner. Presently offering travellers a pick of more than 365 hotels and resorts in over 45 states, Hyatt Hotels Corporation continues to construct on its committedness to clients, staff, spouses and the environment as it grows its dynamic vision for the hereafter of cordial reception.
Hyatt Corporation is one of the taking hotel companies in North America. Owned by the Pritzker household of Chicago, Hyatt manages or licenses the direction of 87 hotels and 16 resorts ( with a sum of 55,000 suites ) in 83 metropoliss in the United States, Canada, and the Caribbean. In add-on to its resorts, Hyatt has besides developed other particular hotel constructs — the Grand Hyatt, the Park Hyatt, and Authoritative Residence by Hyatt. Grand Hyatts are large-scale, higher priced hotels located in culturally rich metropoliss, with three in the United States ( New York, San Francisco, and Washington, D.C. ) . Park Hyatts are modeled after little European hotels and are located in Chicago, Los Angeles, San Francisco, and Washington, D.C. The Authoritative Residence by Hyatt belongingss offer luxury retirement flats for rental. Get downing in the mid-1990s, the company has besides sought growing chances in franchising, time-share belongingss, free-standing golf classs, and casinos.
Hyatt Corporation is one of the taking hotel companies in North America. Owned by the Pritzker household of Chicago, Hyatt manages or licenses the direction of 87 hotels and 16 resorts ( with a sum of 55,000 suites ) in 83 metropoliss in the United States, Canada, and the Caribbean. In add-on to its resorts, Hyatt has besides developed other particular hotel constructs — the Grand Hyatt, the Park Hyatt, and Authoritative Residence by Hyatt. Grand Hyatts are large-scale, higher priced hotels located in culturally rich metropoliss, with three in the United States ( New York, San Francisco, and Washington, D.C. ) . Park Hyatts are modelled after little European hotels and are located in Chicago, Los Angeles, San Francisco, and Washington, D.C. The Authoritative Residence by Hyatt belongingss offers luxury retirement flats for rental. Get downing in the mid-1990s, the company has besides sought growing chances in franchising, time-share belongingss, free-standing golf classs, and casinos.
Hyatt Hotels Baku
Hyatt Hotels Baku consists of 2 hotels -Hyatt Regency Baku and Park Hyatt Baku Hyatt Regency Baku was reconstructed and opened in 1995 ; 2nd redevelopment was implemented in 2005 ; Park Hyatt Baku was unfastened in 1999 and most of the suites were refurbished with new installations in 2008
ANALYZING THE general statement
Hyatt Hotels in Azerbaijan
Hyatt Hotels Group is focused on heightening the trade name penchant by continuously bettering the public presentation of their existing hotels and successfully spread outing the presence of their trade names in choice markets worldwide. Smart growing and development is cardinal to accomplishing these purposes. As a company, they add hotels in locations throughout the universe where their loyal invitees and clients want them to be. Hyatt squad works closely with the development spouses to guarantee their success through advanced and efficient design, operational excellence and effectual gross revenues and selling schemes. Hyatt Hotels are focused on the function of development within the organisation and have formed a dedicated and experienced planetary development squad. Hyatt Hotels Baku is committed to set uping a repute as the prima hotel composite in Azerbaijan and the Caucasus part. Their service is known to expect, run into and transcend the guest outlooks.
In order to retain the established place as the market leader in Baku, they focus on the quality of the operation, the physical facets of both of the hotels, safety and security every bit good as making exciting, advanced and tendency scene merchandises throughout.
Promotion of Hyatt Hotels Baku in the World
Hyatt ‘s Central Reservation System is an of import subscriber to the public presentation of the hotels system broad. The system booked 11.8 million room-nights in 2008, stand foring about $ 2.3 billion in suites section gross. Reservation centres are located in the United States, Australia, India, UAE, Germany, Japan and China to supply 24/7 entree to prospective invitees. Hyatt Hotels work closely with the distribution spouses to guarantee that they maximize market portion across all channels. These include traditional travel bureaus ( e.g. , American Express, Carlson Wagonlit ) , online travel bureaus ( e.g. , Expedia, Travelocity, Orbitz and multiple regional bureaus, etc. ) , opaque bureaus ( e.g. , Priceline, Hotwire ) and multiple user-generated sites that link back to Hyatt.com ( e.g. , Trip Advisor ) . Hyatt besides has extended selling partnerships with all planetary and regional air hoses.
Structure of Hyatt Hotels in Azerbaijan
Management & A ; Selling
Widely recognized and industry taking trade names of Hyatt Hotels have systematically received top rankings, awards and awards for service and guest experience from independent publications and studies, including Travel and Leisure, Mobil and AAA. The mission of Hyatt is to supply reliable cordial reception by doing a difference in the lives of the people. They focus on this mission in chase of the end of going the most preferable trade name in each section that they serve for the associates, invitees, and proprietors. Hyatt Hotels back up their mission and end by adhering to a set of nucleus values that characterizes their civilization.
Globally, they manage, franchise, ain and develop Hyatt branded hotels, resorts and residential and holiday ownership belongingss around the universe. As of March 31, 2010, the company ‘s worldwide portfolio consisted of 434 belongingss.
Merchandises and Service Quality
Hyatt Baku Hotels offers odd assortment of installations and services within one composite, including concern and communicating engineering, huge fittingness and relaxation installations, an array of dining and amusement chances, stores and offices. The USP of Hyatt Hotels Baku is: favourable location and convenient entree to choose concern centres and authorities offices ; the lone complete life style composite in the metropolis, having 2 hotels, office and residential installations, broad assortment of F & A ; B Outlets, multifunctional meeting and conference installations and state-of-the-art Health and Fitness Centre ; largest planetary distribution / reserve system ; largest stock list of suites present in the metropolis suitable for big VIP authorities groups.
Competitiveness of Hyatt Hotels
Sustainability of Hyatt Baku Hotels
Figure 6: Swot analysis
Problems and Solutions
Problems and description:
Decisions and Recommendations